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40% OFF YOUR ORDER!

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70% OFF ALL LENSES

IN PREMIUM DESIGNER FRAMES

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120-day free returns

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Save 49% vs the high street

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Looking for your next favourite pair? These are the frames our customers are loving right now — fresh, versatile and made for your style and budget.

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2 FOR 1

FROM £49

Two pairs. One smart price.

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FROM £79

Basic lenses included + free returns.

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Ordering glasses online made easy

Glasses Direct is the UK’s leading online glasses store, trusted by over 3 million customers. Since 2004, we’ve focused on making affordable, high-quality eyewear accessible to everyone, which is why customers consistently rate us the best place to buy prescription eyewear. In fact, according to a recent survey, our customerssaved an average of 49%when shopping online with us, compared to their last purchase on the high street. From our on-trend designs to our everyday prices, see why ouraffordable prescription glasses, sunglasses, blue-violet light glasses,LensProtect+, bifocal and varifocal lenses are such a hot topic everywhere from the Daily Mail to Which?, The Evening Standard and more — all thanks to you!

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Have glasses questions? We’ve got the answers!

Find the perfect glasses to suit your face with the Glasses Direct face shape guide, understand your prescription while making sense of the numbers and symbols featured on it and also learn how to return your glasses for free within 120 days, no questions asked.

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Check out these trendy designs then showcase your look. For a chance to be featured in our gallery, share your new pair of frames by tagging@glasses_directand#myglassesmyway.

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