Welcome to GeoCities Glasses Direct!

Your ultimate destination for super cool eyewear!

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Hot Deal!

40% OFF YOUR ORDER

USE CODE: SEP40

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Model is wearing The Collection Wilder

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New Offer!

70% OFF ALL LENSES

IN PREMIUM DESIGNER FRAMES

USE CODE: PDLENS

CLAIM OFFER

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NEW INTAKE Brand New!

A LOOK

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Feature Details
120-day free returns No questions asked! Totally rad!
Qualified opticians Expert advice for your perfect pair.
Save 49% vs the high street You read that right! Gnarly savings!
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Trending Now!

Trending now

Looking for your next favourite pair? These are the frames our customers are loving right now — fresh, versatile and made for your style and budget.

Funky Frames

2 FOR 1

FROM £49

Two pairs. One smart price.

Sale!

SALE

UP TO 50% OFF

Special savings for a limited time only

Premium Brands

PREMIUM BRANDS

FROM £79

Basic lenses included + free returns

SHOP GLASSES SHOP SUNGLASSES

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Best Fit Machine

Best Fit Machine

At Glasses Direct, we've made finding your next pair of glasses so much easier. Simply use the measurements of your current glasses to find new ones of a similar fit.

Learn more »

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Info

Ordering glasses online made easy

Glasses Direct is the UK’s leading online glasses store, trusted by over 3 million customers. Since 2004, we’ve focused on making affordable, high-quality eyewear accessible to everyone, which is why customers consistently rate us the best place to buy prescription eyewear. In fact, according to a recent survey, our customerssaved an average of 49%when shopping online with us, compared to their last purchase on the high street. From our on-trend designs to our everyday prices, see why ouraffordable prescription glasses, sunglasses, blue-violet light glasses,LensProtect+, bifocal and varifocal lenses are such a hot topic everywhere from the Daily Mail to Which?, The Evening Standard and more — all thanks to you!

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Questions?

Have glasses questions?

We’ve got the answers!

Face shape guide Your prescription explained Free returns

Find the perfect glasses to suit your face with the Glasses Direct face shape guide, understand your prescription while making sense of the numbers and symbols featured on it and also learn how to return your glasses for free within 120 days, no questions asked.

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Showcase Your Style

Your glasses, your way

Check out these trendy designs then showcase your look. For a chance to be featured in our gallery, share your new pair of frames by tagging @glasses_direct and #myglassesmyway.

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