Welcome to VML Commerce, where we're not just designing websites, we're building the future of retail! Get ready to dive into the exciting world of e-commerce with our cutting-edge solutions.
Explore the groundbreaking shifts in consumer behavior and technology that will redefine online shopping.
Learn how to harness the full potential of digital strategies to drive unparalleled business growth.
Discover how Artificial Intelligence is revolutionizing how we work, innovate, and compete.
See why industry experts are praising our innovative approach to commerce solutions.
The connective force that powers marketing, media, and brand strategy in today’s complex omnichannel ecosystem.
VML Commerce is our transformative approach to modern business growth. Commerce has evolved from a stand-alone function to the central driving force behind marketing, media, and brand strategy. With over 5,000 commerce practitioners with backgrounds in CPG, DTC, and Technology, VML Commerce delivers exceptionally awarded creative commerce capabilities worldwide. Our unified offering addresses today’s complex omnichannel landscape by integrating media, platforms, marketing, content operations, and always-on campaigns through our integrated technology infrastructure. We combine integrated media and data though through Open Intelligence (powered by InfoSum) and infrastructures systems such as Connect OS to drive incremental growth across the entire customer journey.
| Offering | Description | Learn More |
|---|---|---|
| Omni-Channel Commerce | We leverage unmatched intelligence to mine for growth opportunities and the human insights to unlock them. Through our BRAVE approach, we deliver creativity that turns culture into commerce. We create experiences that build brand equity and drive sales, helping our clients do more with less and optimizing executional efficiency. | Details |
| Commerce Platforms | With our deep-seated history in commerce technology, we help businesses build the technological and systems infrastructure required to deliver the omnichannel sales experience customers expect. Our full end-to-end offering covers everything from strategic conception, technology assessment and selection, to implementation and optimization. All with the aim of ensuring that our Client's businesses can thrive and be future ready. | Details |
| Commerce Marketplaces & eRetail | Marketplaces play a critical role at each stage of the customer journey and brands need to be consistent across each of these touchpoints to ensure their products stand out against the crowd. But success demands more than just being present. VML helps brands build connected marketplace systems, from setup to scale — aligning strategy, content, media, technology and operations to maximize discoverability, conversion, and growth across Amazon, Walmart, Instacart, TikTok, and more. We help brands simplify complexity and stand out across today’s marketplaces & omnichannel ecosystems. | Details |
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Ziploc Has Awards Preserved Promos Preserving savings like preserving food: Ziploc gives expired coupons a second life |
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Mondelēz International Has Awards Name This OREO An interactive mobile audio experience that lets fans decode and name OREO cookie combinations |
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Mondelēz International OREO Walks Turning crosswalks into shoppable out-of-home with unmistakable flavor |
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Kimberly Clark Pack In More Fun Helping parents pack smarter and shop digitally for stress-free family vacations |
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Mondelēz International OREO Halloween Transforming OREO cookies into a month-long Halloween tradition of mess-free carving fun |
Through our partners, we’re inspiring powerful ecommerce journeys for clients globally.
 InsightUnlocking the Power of Digital Transformation...and how to avoid the cost of failure (with an average $10.9M program cost) |
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Insight Tomorrow's Commerce 2025 25 future trends supporting the evolving consumer and reshaping future commerce |
 InsightThe Future Shopper 2024 has landed Our biggest report yet explores the evolving shopper landscape globally and new opportunities for brands to drive long-term success |
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Insight The Future Shopper 2025: Key trends shaping e-commerce The definitive report on e-commerce trends, consumer behavior shifts, AI-driven shopping, omnichannel, marketplaces, personalization, and sustainability. |
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News VML Recognized by Analyst Firms Across the Consumer Journey Celebrating industry-leading recognition in brand experience, commerce, and digital transformation |
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News VML's New Campaign Discovers the Origins of the Name OREO VML talk-to-tech experience invites OREO fans to embrace the language of 'O-RE-O' |
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News Obviously Joins the Walmart Connect Partner Network Delivering AI-Powered Influencer Campaigns That Drive Retail Media Success |
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News Coca-Cola Puts Consumer Experiences First to Inspire Acts of Kindness This Christmas The campaign was developed by WPP Open X, led by VML, supported by Ogilvy PR and EssenceMediacom |
| Name | Title | Location |
|---|---|---|
| Megan Hoppenjans | Executive Director of Strategy | United States |
| Ben Seinen | CEO, pepVML | United States |
| Alex Brandstetter | Managing Director | United States |
| Gemma Spence | Chief Digital Commerce Officer | United Kingdom |
| James Westoby | CEO UK Commerce and Technology | United Kingdom |
| Amy Worley | Global Chief Connections Officer | VML |
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VML Commerce - Powering Your Digital Future!
